New dates will be announced soon | Live Online

Proposal Writing: The Fundamentals of Writing Winning Proposals (Language: English)

In today's highly competitive environment, proposals are too important to be left to chance. This workshop provides insight into proposal writing best practices across the legal market. We will take you through the process of crafting winning proposals step by step.
Proposal Writing: The Fundamentals of Writing Winning Proposals (Language: English)

Time & Location

New dates will be announced soon
Live Online

About the Workshop


  • Identifying your sweet spot: the intersection of exceptional knowledge or a unique skill area and your client’s hot buttons
  • Compliant outlining to ensure your response meets the client’s requirements
  • Creating win themes that convey the reasons for selecting your solution
  • Writing content that sells the message and is compelling to the client


  • w/c 1st November 2021: 30-minute one-on-one prep video call (the date will be agreed on separately with the attendees)
  • Thu, 11th November 2021 (2pm - 6pm): Group session
  • w/c 15th November 2021: One-hour one-on-one coaching (the date will be agreed on separately with the attendees)


  • Lawyers, proposal managers, proposal writers, business developers, and anyone who is tasked with proposal writing.


  • You will learn how to create client-focused proposals that highlight the compelling benefits your law firm offers, going beyond a "this is what we do" document.


  • Live interactive lecture
  • Group coaching and discussion
  • Self-assessment and homework
  • One-on-one coaching


  • A handout will be provided after the group session.


  • The fee for the seminar is €475.
  • If you’re an organisation or group looking for a fully customised programme, please do get in touch and we can help find the best solution for you.
  • Fees are subject to change. The price stated excludes withholding tax and you may be charged a tax depending on     your country of residence.


  • Early Bird: If you register at least 21 days prior to the start of the workshop, you will receive a 10 per cent discount on the net fee.
  • Volume Discount: If you register for several seminars or register additional participants, you will receive a 10 per cent     discount on the net fee for each additional registration. This discount is granted for each individual booking and is not transferable to further bookings.


  • Submit your application through our online application form. We will review and respond to your application within two working days. Acceptance is not automatic and your application will be reviewed in the order received to ensure the best fit between applicants and programmes. Please read our Terms & Conditions here.


  • The seminar will be run with Microsoft Teams. You can join a Teams meeting from any device, whether or not you have a Teams account.
  • Web browsers: Chrome (latest 3 versions), Microsoft Edge RS2 and higher, Firefox (latest 3 versions), Internet Explorer 11, Safari
  • Headset and a microphone
  • On mobile devices (Android, iOS), the Teams app must be installed to participate in the seminar, but neither a Teams licence nor an O365 account is required.

We will send you an invitation link and further joining instructions prior to the respective group and one-to-one sessions.


  • The group sessions are conducted in English. The one-on-one sessions can also be conducted in German.

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